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Year to date, the group has lagged the consumer discretionary sector, outperforming little beyond the struggling gaming cohort. There are pockets of resilience, with Crocs and On Holding AG attempting comebacks, but former category leader Nike has clearly lost its footing. Nike still trades nearly 50% below its 52-week high from last summer.
Lululemon’s board members were under pressure. The company’s estranged founder had launched a proxy fight, with a big-name activist investor waiting in the wings, and the board was being pushed to quickly recruit a new chief executive who could turn things around. When Lululemon landed on former Nike executive Heidi O’Neill for the job last week, Chairwoman Marti Morfitt and the board thought they had it in the bag.
(Updates with lululemon's reply in the fifth paragraph.) Lululemon Athletica (LULU) founder and l
Nike stock has fallen sharply, but it's not necessarily a bargain.
Nike (NKE) reported earnings 30 days ago. What's next for the stock? We take a look at earnings estimates for some clues.
The two groups accuse Nike of leading a "race to the bottom" fueled by local tax holidays and wage theft.
Nike, NYSE:NKE, is cutting around 1,400 jobs, largely in its technology division, as part of its Win Now turnaround plan. This is the second round of layoffs in 2026 and focuses on global operations and technology teams. Management is aiming to simplify operations in response to sluggish sales and shrinking profits. Nike enters this announcement with its shares at $44.39 and pressure visible in recent returns, including a 29.9% decline year to date and a 62.9% decline over three years. The...