CX Dive9d agobullish
Lyft’s loyalty partnerships are driving customer acquisition and frequencyMore than one-quarter of Lyft’s rides in the first quarter of 2026 were connected to the rideshare company’s partnerships with other brands.
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The Wall Street Journal13d agobullish
Lyft Revenue Rises as Partnerships Boost Rides GrowthThe company’s revenue climbed 14% to $1.65 billion in the first quarter, boosted by growth in both riders and rides.