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Apple Unveils Its First Foldable iPhone Today: The ETFs That Will Feel It Most<p>Today is the day. At its "Surprise and Shine" event on September 9, 2026, Apple is expected to unveil its first-ever foldable iPhone — a roughly $2,000 device that could be the company's most important product launch in years — alongside the iPhone 18 Pro and Pro Max. For the millions of investors who own Apple through ETFs, the bigger question isn't the phone. It's what happens to the funds that hold Apple as a top position. Here's what history says about Apple on launch day, and the ETFs th