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Wondering whether NIKE at a last close of US$41.88 is starting to look like value or still has more to fall is exactly the question this article is here to help you frame. The stock has fallen 5.1% over the past week, 7.8% over the past month, and is down 33.8% year to date and 32.0% over the last year, with longer 3 and 5 year returns also in decline at 61.4% and 65.9% respectively. These moves come as investors reassess the outlook for consumer discretionary spending and athletic apparel...

On April 2, there were numerous unusually active options expiring in 43 days on May 15. In hindsight, several of those calls and puts that day look like they would have been attractive bets. Here’s how they’ve made out.

The athletic footwear giant's shares are trading at a 12-year low, and the comeback timeline keeps getting pushed out.

Nike's stock slide presses on.

NIKE, Inc. (NYSE:NKE) is one of the Best 52-Week Low Stocks to Buy According to Hedge Funds. On May 8, Wells Fargo downgraded NIKE, Inc. (NYSE:NKE) to Equal Weight from Overweight and lowered its price target from $55 to $45. This still reflects an upside of 6.4% from here on. Wells Fargo believes the company […]

A ‘boundaryless career’ is now the most reliable way to a corner office, a sign of how much employers have changed their tune on company loyalty.

Political pressure is building for consumer rebates after Sen. Mark Kelly (D-Ariz.) on Wednesday accused the administration's tariff policy of raising costs for households while allowing major corporations to retain the financial benefits. In a post on X, Kelly said, "Americans have paid the real price of this administration’s chaotic tariff policy. The savings should go back to them, not big corporations who raised prices and did just fine." Americans have paid the real price of this administra

NIKE, Inc. (NYSE:NKE) is included among the 10 Best Stocks to Buy Now for a $1 Million Portfolio. On May 8, Wells Fargo downgraded NIKE, Inc. (NYSE:NKE) to Equal Weight from Overweight and lowered its price target to $45 from $55. The firm said Nike no longer fits with its view that clothing companies are […]

Lululemon sank to $123.51 on Tuesday, its 37th 52-week low in a year, dragging the stock to a five-year bottom—and setting up a high-risk, contrarian trade for investors willing to bet on a sharp turnaround.

A man who paid extra for two pairs of Nike Vomero sneakers on account of President Donald Trump’s now-illegal International Emergency Economic Powers Act tariffs is suing Nike for a refund. Through attorneys Jennifer Rust Murray and Toby J. Marshall of Terrell Marshall Law Group, James Dunn filed a complaint in an Oregon federal district …

An analyst firm is stepping back on price, but not on conviction. KeyBanc lowered its price target on On Holding to $43 from $58 while keeping its Overweight rating, framing the move as a recalibration tied to tariff exposure rather than a break in the long-term growth thesis. For investors weighing the premium athletic name, ... KeyBanc Cuts On Holding Price Target to $43: Tariff Concerns Pressure the Growth Story

Washington is signaling renewed engagement with Beijing, and investors are trying to figure out which stocks would benefit if tariffs ease, export controls loosen, and Chinese consumer demand stabilizes. Prediction markets currently put the odds of a tariff reduction announcement at 53% and AI export restriction relief at roughly 51%. Here we look at five ... Which of These 5 Companies Benefits Most From Easing China Tariffs?

McDonald’s (NYSE:MCD) is dominating restaurant-sector headlines after a Q1 beat that pushed global comparable sales back to +3.8% and validated CEO Chris Kempczinski’s value-menu reset. But here’s what you should actually be watching. The Hot Trade Is Already Cooling The pullback has already started. Shares are down more than 10% in the past month and ... Forget McDonald’s. The Value Menu Isn’t Working and This Steakhouse Chain Is Taking Its Customers

Wall Street shares were set for a mixed start on Wednesday as investors prepare to wait for news from Donald Trump’s visit to China. Stock futures pointed in different directions ahead of the opening bell, with Dow Jones futures down 114 points or 0.2% at 49,755, while S&P 500 futures...

Nike's profit margins are under pressure, and that's not the only challenge facing the business.

State Street Corp has disclosed a passive 5% stake in NIKE (NYSE:NKE), signaling a significant holding by a major institutional investor. Nike is facing ongoing and escalating consumer lawsuits tied to tariff-related price increases, following a Supreme Court ruling that invalidated certain tariffs. Plaintiffs claim Nike did not refund tariff-linked price increases after the ruling, creating potential legal, operational, and brand challenges. Nike, through its NIKE and Jordan brands, is a...

FTSE 100 down 11 points to 10,255 Miners lifted by copper's new record highs Vistry slides further on profit warning Babcock, Avon Tech, Savills, Marshalls, TP Icap, Spirax also report 1.57am: Blue-chips in the red The FTSE is heading lower. The biggest falls inlcude Airtel...

Quick-moving domestic athletic brands are now able to match American quality and cachet in the hypercompetitive and increasingly nationalistic market.

By Karen Roman a.k.a. Brands Holding Corp. (NYSE: AKA) said first quarter net sales rose 3% to $132.5 million compared to $128.7 million the year prior Adjusted EBITDA was $5.1 million, or 3.9% of net sales, compared to $2.7 million, or 2.1% of net sales the previous year, the company stated. a.k.a. Brands updated its […]

She replaces Joy Allen-Altimare, who left the company in November.

Nike (NKE) CEO Elliott Hill spoke about the company's turnaround on Monday, noting that Nike still has a long way to go. Guggenheim Securities senior managing director Simeon Siegel joins Yahoo Finance to share his thoughts.

Recent performance snapshot NIKE (NKE) has been under pressure, with the stock down about 4% over the past day, 2% over the past week, and 33% year to date. Over the past 3 months, the stock has declined 33%. See our latest analysis for NIKE. These recent share price declines, including a 33% year to date share price return and a 30.6% fall in the 1 year total shareholder return, point to fading momentum as investors reassess NIKE's growth profile and risk. If NIKE's pullback has you...

The campaign features NBA and WNBA stars Payton Pritchard, Paolo Banchero, Chet Holmgren and Jewell Loyd.

By Daniella Parra On Running (NYSE: ONON) said first quarter net sales increased by 14.5% from a year earlier, reaching CHF 831.9 million. The company said sales in the Asia-Pacific region grew 44.4%, representing more than 20% of global net sales, supported by standout momentum in China and South Korea. “On is becoming more global, […]

Shares of Under Armour plummeted Tuesday after the sportswear retailer finished off a third consecutive fiscal year of falling sales and issued weak guidance for 2027. The company reported an adjusted loss of 3 cents a share for the fiscal fourth quarter, a tick below analysts’ consensus call for a loss of 2 cents. Analysts had expected slight revenue growth and adjusted earnings of 23 cents a share.

These stocks offer high yields, but I wouldn't feel comfortable relying on their payouts.

Shares in On Holding AG jogged higher in New York pre-market trading after the Swiss sportswear brand backed by Swiss tennis legend Roger Federer reported record first-quarter sales and raised its profit margin outlook after making further progress in Asia and in clothing. Net sales rose...